Natalia Matulessy


Freelance Remote Klaviyo Email Marketer

About

Turn More Customers into Repeat CustomersA Little About MeI'm a Klaviyo Practitioner with an interest in email marketing, customer journeys, and thoughtful automation.I enjoy helping brands and email marketing agencies build email experiences that feel relevant to their customers, from welcome flows to post-purchase journeys.My focus is on the details behind the emails: setting up flows, organizing automations, and making sure everything works as it should.

services

Thoughtful Email Marketing, Built Around Your Customer JourneyGood email marketing is about more than sending emails. It's about reaching customers at the right moment, making their experience feel personal, and giving them a reason to come back.I help businesses and email marketing agencies build and manage customer journeys through Klaviyo flows, email campaigns, and automation.Whether you're setting up your email marketing for the first time or need support with an existing account, I can help with the hands-on work that keeps everything running smoothly.Klaviyo Flow SetupGive your customer journey a stronger foundation with automated emails that work in the background.I can help set up essential Klaviyo flows, including welcome emails, abandoned cart reminders, post-purchase follow-ups, and win-back sequences:

  • Flow structure and setup

  • Triggers, timing, and flow filters

  • Email configuration and sequence setup

  • Testing and quality checks before launch


Klaviyo Flow Audit & OptimizationAlready using Klaviyo? Your existing flows may have gaps or opportunities for improvement.I'll review your current automations, identify areas that could be improved, and help make the customer journey more consistent and relevant:

  • Review of existing flows and their logic

  • Checks for timing, filters, and sequence gaps

  • Basic performance review using available metrics

  • Actionable recommendations and agreed improvements


Email Campaign SetupFrom product launches to newsletters, email campaigns give you a way to stay connected with your audience.I can help prepare your campaigns in Klaviyo, organize the audience, and check the details before they go out:

  • Campaign setup in Klaviyo

  • Audience selection based on your campaign brief

  • Link and email checks

  • Testing and scheduling


Signup Forms & List GrowthMake it easier for interested visitors to hear from you.I can help set up or update Klaviyo signup forms so visitors can join your email list and enter the right welcome journey:

  • Popup or embedded signup form setup

  • Form targeting and display settings

  • List and signup incentive configuration

  • Testing and connection to the relevant flows


Klaviyo Support for AgenciesNeed help with the implementation side of a client project? I can support boutique email marketing agencies with Klaviyo setup and execution, working within your existing strategy, processes, and brand guidelines.Think of me as an extra pair of hands for the technical and operational work behind the emails.Support can include:

  • Building and configuring Klaviyo flows

  • Setting up email campaigns

  • Updating existing automations

  • Quality assurance and testing

  • Supporting recurring client projects


Let's Work TogetherWhether you need help with a single flow or ongoing Klaviyo implementation support, let's talk about what you're working on and where you need a hand.Have a project in mind? Get in touch.

Book a discovery call!

Pricing

Clear Starting Prices. Flexible Project Scopes.Every business has different email marketing needs. Some need help setting up a single flow, while others need a more complete automation system.I offer starting prices to help you plan your budget, with custom quotes for projects that require a little more work.

Klaviyo Flow Audit
Starting at $150
A review of your existing email flows to identify gaps and opportunities for improvement.
Includes:

  • Review of up to five existing flows

  • Checks for flow structure, timing, and filters

  • Prioritized recommendations

  • A summary of suggested next steps

[Book a discovery call!


Single Flow Setup
Starting at $250
A single Klaviyo automation, built and tested around your customer journey.
Includes:

  • One standard flow with up to three emails

  • Trigger, timing, and filter configuration

  • Email setup using supplied copy and approved design assets

  • Testing and quality checks

[Book a discovery call!


Essential Flow Bundle
Starting at $650
Three essential Klaviyo flows to help establish your automated customer journey.
Includes:

  • Three standard flows

  • Up to three emails per flow

  • Flow configuration and email setup

  • Testing and quality checks before handoff

[Book a discovery call!


Email Campaign Setup
Starting at $100 per campaign
Help getting your email campaign ready to send.
Includes:

  • Campaign configuration in Klaviyo

  • Audience selection based on your brief

  • Link and content checks

  • Testing and scheduling


Klaviyo Agency Support
Starting at $25 per hour
Flexible implementation support for boutique email marketing agencies that need help with client delivery.
Support may include:

  • Flow setup and updates

  • Campaign implementation

  • Automation maintenance

  • Quality assurance and testing

Ongoing support and larger workloads can be scoped into a custom agreement.


Need Something More Tailored?Not every project fits neatly into a package. Your final quote will depend on the number of flows and emails, the complexity of the setup, and whether you need additional copywriting, design, or strategy.Klaviyo platform fees and third-party software costs are separate.Tell me a little about your project, and I'll recommend an approach that fits your needs and budget.

Contact

Let's streamline your email marketing automations to grow your subscriber and revenues. Drop me your message and I will respond within 48 hours!

Remote from West Jakarta, Indonesia
US Number:+1
[email protected]